Abacus e-Media is one of the UK’s leading web development agencies for the media, publishing and public sectors; offering content management solutions, web design and build, systems integration, consultancy, and hosting. They also specialise in audience development solutions and fulfilment services.
With over 20 years’ experience, and consistently ranked in the NMA Top 100 list over the last decade, they have firmly established themselves as a digital partner that their clients have come to rely upon.
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Abacus was looking for a way to introduce more energy and better direction into our Public Sector business development process. We were not naturally inclined to trust this key role to an outside consultancy, but chose 7House because they clearly understood our problems, had experience of our markets, and showed enthusiasm for the proposition.
Why We Selected 7House
I think the first benefit to their involvement came from having an involved third party objectively evaluating our sales messages and market strategy, and that led to more clearly defined product positioning and a more focused approach to market, so a more compelling sales
Since then 7House has helped us take this proposition to market, and has demonstrably improved our presentational impact. They are now helping build the sales pipeline and leading the team in both new pitches and key account development.